GrowthWise blog
Growth decisions, explained plainly
Notes for founders and small growth teams: how to trust your numbers, read them together and decide what to do this week.
11 October 2026 · 6 min read
Google Analytics MCP: what it gives Claude, and what it leaves out
A Google Analytics MCP lets Claude read your GA4 data. Here is what you can ask it, where it stops, and what to add for real decisions.
Read the article11 October 2026 · 7 min read
GA4 audit checklist: 10 checks before you trust your numbers
A GA4 audit you can run in an afternoon: ten checks on key events, traffic sources, consent and Search Console, and what to fix first.
Read the article11 October 2026 · 7 min read
Marketing ROI for founders: what to do when your numbers disagree
Google says 50 conversions, GA4 says 20, the CRM says 8. How a founder can measure marketing ROI and ROAS without a data team.
Read the article11 October 2026 · 6 min read
What an AI marketing agent should do for a B2B SaaS team
An AI marketing agent should do more than write posts. Four jobs to hand over in a small B2B SaaS team, and where it should stop.
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